[a sewing machine oil label by Max Hertwig] Mags&Zines Picture it: A 23-year-old Adrian

Picture it: A 23-year-old Adrian Frutiger needs to graduate from Kunstgewerbeschule Zürich (University of the Arts in Zurich)

was: “Honors and splendor have no power

The Society of Printers is the oldest graphic design organization in the country and it’s interesting what and who had their attention—and what and who didn’t

the author was the Hague-based house and decoration painter H

Grushkin left Abrams in 1969 and spent the remainder of his life as a freelance book designer and publishing consultant

[a sewing machine oil label by Max Hertwig] Mags&Zines Picture it: A 23-year-old AdrianRekord Treib Oel is the best lubricating oil for every sewing machine because it makes sewing much easier by smoothing the metal parts and prevents any rust and wear. But, more importantly, this is a nice example of work by Max Hertwig (18811975), a German graphic and type designer, and a protg of F. H. Ehmcke. Fun Activity: Look for Hertwigs monogram hidden in the design.