The Science of Storytelling Dreadzone one of the most sought-after

one of the most sought-after artists and creative forces of our time

but his careful use of colour also acts as a shorthand for interpreting emotion

Four insect friends are looking for a place to live – one that has flowers for Bee

John Galliano first took the reins of the house

frequented by writers such as Dylan Thomas and James Baldwin

The Science of Storytelling Dreadzone one of the most sought-afterWhy stories make us human and how to tell them better. There have been many attempts to understand what makes a good story but few have used a scientific approach. In this incisive, thought provoking book, award winning writer Will Storr demonstrates how master storytellers manipulate and compel us. Applying dazzling psychological research and cutting edge neuroscience to the foundations of our myths and archetypes, he shows how we can use these tools