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Rhetorical Style: The Uses Of Language In Persuasion,New Roca Richard English Argues Here ThatA Comprehensive Guide To The Language Of Argument, Rhetorical Style Offers A Renewed Appreciation Of The Persuasive Power Of The English Language. Drawing On Key Texts From The Rhetorical Tradition, As Well As On Newer Approaches From Linguistics And Literary Stylistics, Fahnestock Demonstrates How Word Choice, Sentence Form, And Passage Construction Can Combine To Create Effective Spoken And Written Arguments. With Examples From Political Speeches,