The Media Training Bible: 101 Things You Absolutely, Positively Need to Know Before Your Next Interview Mark Rodriguez ISBN10: 1416625356

ISBN10: 1416625356

This groundbreaking

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ISBN13: 9781467140140

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The Media Training Bible: 101 Things You Absolutely, Positively Need to Know Before Your Next Interview Mark Rodriguez ISBN10: 1416625356Delivering an effective media interview today is more challenging than ever before. Today's media spokesperson must compete with shrinking audience attention spans, cope with social media overload, and confront sensationalized reporting. Given those challenges, how can you create positive messages that cut through the noise and motivate your audiences? How can you respond to difficult questions in a confident manner that increases your credibility?