Some players were disappointed to see this used as a guild mechanic, since its technically just an ability word that describes an effect many cards often have
There are a few combos and special interactions that makes this mechanic pair so powerful, and even some powerful Modern decks that you might have some interest in
(11/3/2023) Abilities that trigger whenever damage is dealt to you will still trigger because that damage is still dealt, even though your life total won't change as a result
Kardur Goad Blink Of all the Goad commanders, Kardur, Doomscourge has the strongest "goad" ability despite not actually being goad: it forces your opponents to attack each other much like goad does, except it also affects creatures that enter the battlefield after Kardur's ability resolves, so your opponents can't play hasted creatures on their turn and attack you
Flashed in a Resolute Reinforcements during your opponent's combat
Fortunately, you can obtain a normal art Spectacular Spider-ManSpectacular Spider-Man borderless foil for considerably less